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Why Adventures in Advertising?
Leadership: Gain an edge through our experience and reputation. Our industry leadership dates back to 1994, meaning an infinite array of promotional products, and superior relationships with suppliers and industry organizations - from which you benefit.
Relationships: Build relationships with your customers with AIA tools and services. We help you gain knowledge, marketing insights and resources to grow that relationship.
Brand Strength: Create a distinct image for your promotional consulting business, backed by the strong AIA brand.
Flexibility: Choose your operation from home or leased office space -we handle the product inventory for you.
Training: Accelerate your potential with our high-powered training program. You gain a strong foundation in promotional product sales and marketing, business management and operations, plus continued education through seminars and web training.
Support: Join an organization that provides support resources for your business, giving you more time to sell and build customer relationships. From sales coaching to supplier relations; marketing services to technology support; business management services to networking events - you benefit from our experienced and hard-working professional staff, all focused on your needs.
What's it like to be a promotional consultant?
AIA promotional consultants develop strategic marketing solutions using top-quality promotional products and creative techniques. Businesses rely on these consultants to develop promotional campaigns based on analysis of audience, theme and objectives. AIA promotional consultants stand out as experienced and innovative "ideas people," who help tailor marketing solutions for each business, for campaigns including:
Online company stores
Direct mail
Trade shows
Corporate awards and recognition
Incentives
Company events
Product introductions
Corporate gift-giving
Sports sponsorships
Safety programs
Sales meetings
Businesses may choose marketing campaigns to promote products or services, target potential customers or motivate employees. A promotional product is the ultimate vehicle to effectively communicate the right message to motivate audiences.
AIA takes pride in supporting consultants who continually seek innovative ways to develop high-impact marketing programs to meet clients' business objectives.
Who buys promotional products?
Promotional products buyers are typically found in the marketing, sales, human resources and administrative areas of an organization. They work in corporations, non-profits, schools, hospitals, small business - the list is endless.
These buyers are responsible for an array of advertising, conference, incentive, event and employment initiatives. They look to creative, hard-working and customer-focused promotional consultants who understand their needs, provide solutions and help them reach their goals. In doing so, the consultant and the buyer create a partnership - a relationship that can be long-lasting and lead to valuable referral business.
Copyright © 2012 Mercury Road, LLC. All Rights Reserved.